a n n i k a   p a d i l l a

My entire life I have loved being creative. Over the years, that has looked different as my interests and hobbies evolved. I’ve always loved art, but once it came time to find a field that I was interested in building a career in, I wanted to find something that would provide me with more opportunities. However, I wanted to make sure I still got to create and do what I loved most. After some exploration, I found that advertising was the perfect area for me. I get to be creative and artistic, but I also learn and get to use so many other skills like writing and interacting with people. Then, it all comes together to create the perfect story, because advertising is really all about storytelling. I love the whole process of finding the perfect way to tell the story you need to tell, and then telling it the best way you know how. For me, that means getting to use my creativity and getting to do what I’m most passionate about and brings me the most joy, which is what I always hoped I would do with my life.